Shred & Flow

A cool little edit featuring two friends who ride together, building confidence and paying it forward. Really, it’s about having fun while being 100% authentic to yourself.

“Shred & Flow is a short film that aims to celebrate women and their place in the bike community. We wanted to unpack some of the nuances and address some of the culture that is omnipresent but doesn’t sit in the limelight often. Being a female rider is just about as complex or simple as you want to make it. On the surface it can feel binary– either you fit in with the guys or you go to the opposite side of the spectrum. But that dynamic really misses the point. The truth is, bikes enable a sense of confidence that women already have inside us, whether we know it or not. When we let them, bikes force us to be our true selves. However, in a society with a dark history of oppression, women are constantly trying to look and be a certain way. It’s a beautiful and freeling thing when bikes allow us to forget that. Bikes can help teach us to recognize your unique strengths and struggles, take pride in both, and lift other women up by recognizing theirs. We’re all different riders and that's a beautiful thing. These differences help us grow. “

-Robin Vieira

Featuring Sarah Edwards and Robin Vierira.